MARKETPLACE-FTL-HERO-1

Fun, sun and something yum

The UNiDAYS marketplace generates one engagement every two seconds for our partnered brands in the Food, Travel and Leisure category, driving true lifetime value beyond university. From summer sight-seeing to long trains home, brunch with flatmates and gym sessions with your sports team, this category is uniquely responsible for amazing memories created throughout our time as students—and there lies huge opportunity for UNiDAYS brand partners. With so much choice, how do you ensure that Gen Z consumers choose your brand? 

Food, Travel and Leisure in focus

Food, Travel and Leisure in focus

3m

Members engaged
with the FTL 
category in 2022

£35m

GMV generated
for FTL partners 
in 2022

16m

FTL
engagements 
in 2022


Brands we partner with

Tap into 29m Food, Travel and Leisure fanatics

Within the FTL category, convenience paired with value is king. When it comes to food, over half of students look for free delivery and 2 in 3 would pay for a food delivery subscription if offered a student discount.  

FTL-Image-1
FTL-Image-2

When it comes to travel, these savvy students seek value without sacrificing experience. 2 in 3 students are planning to travel in summer ‘23 and 43% use booking sites and apps for ease and deals. For over half, travel inspiration comes from social media.

When it comes to travel, these savvy students seek value without sacrificing experience. 2 in 3 students are planning to travel in summer ‘23 and 43% use booking sites and apps for ease and deals. For over half, travel inspiration comes from social media.

FTL-Image-2

Because our 29m members trust us to deliver easy, best-in-industry deals on their next adventures, meals, activities, UNiDAYS is the perfect gateway to access new and engaged consumers now and for the future. 

Partnering with UNiDAYS to grow your brand

Incentivise 29m intent-based shoppers 

Offer incentives to a gated member base that comes actively looking to make a purchase. Members trust UNiDAYS for inspiration, discovery and the very best value—deliver more revenue by targeting this engaged, affluent audience.

Strategic brand awareness and conversion campaigns

Get your Food, Travel or Leisure brand in front of 29m members with captivating media and marketing to build lifetime connections with Gen Z.

Accelerate business growth

Drive conversion, sales and true lifetime value from the most in-demand audience that values promotional pricing and an authoritative voice on the best experiences.

Success stories

Hotels.com case study

A festive student campaign, boosting bookings by 40%

RESEARCH

Thought leadership from our latest Food, Travel or Leisure industry reports